The Brief
If you’re looking for city living at its finest, then look no further than Manchester’s Vita Living. Based in the city centre, Circle Square Apartments by Vita Living had ambitious goals for the latter half of 2022. They wanted to achieve a 95% occupancy rate in their North Building before the end of the year; when they joined us in May 2022, the occupancy was at 52%.
The Solution
The PPC team here started by introducing a display campaign for Vita Living, which allowed us to reach a highly relevant audience by showing them visually engaging ads as they browsed millions of websites, apps, and other Google-owned sites – such as YouTube.
We also spent a great deal of time working to bring the CPL (cost per lead) down by focusing our spend in the right places – which led to a decrease of 20%.
Our Results
- Occupancy target achieved in six months
- 960% increase in brand impressions
- 109% increase in leads
- 20% decrease in CPA
We’d love to chat
The best ideas start with a good old conversation. Let’s have a chat about how we can help you.
Complete the form and one of the directors will be in touch.
Or just pick up the phone and call us, we’re on 03334049888.